Thanks to a combination of working from home and the omnipresent heat, I have joined the cult of Ceebs. Short for CBF, which is short for Can’t Be Fucked. Ceebs: when you’re too lazy to even use a three-letter abbreviation. The Ceebs garb consists of whatever is on the floor, today it’s a pyjama singlet and a hand-me-down skirt from a former housemate. The cult of Ceebs is non-committal on issues of hair. Long hair, don’t care. Short hair, don’t care. Hair, don’t care. Proper bras? I’m sorry but you’re not an ideal candidate for this religious movement. Deodorant? Well, actually yes because it’s 32 degrees and 95% humidity, show a little consideration!

My cult of Ceebs has had little uptake here in Singapore though. It appears to be limited to me and elderly Chinese grandpas. They rock the knee socks and sandals combo, often paired with no shirt and safari shorts, like no one’s business.

No, appearances are a big thing here. Labels, designers, malls at every train station. The constant, relentless pursuit of what is new and trendy. Do people still say trendy? Anyway, as Barney Stinson would say, “New is always better”. He could have been talking about Singapore rather than boobs.


I think I have cracked it though. The reason for the constant shopping and reflection-checking. The holy grail of “New is always better”. Bow down, sinners, and drink from the sacred, everlasting cup of Selfie. The Selfie reigns supreme and we are its mere followers. Repent your invisible, undocumented, offline existence, and you too can be saved! Testify, Tweet and praise the name of the Almighty Selfie. Blessed is thy profile, Facebook be thy name. Thy Kingdom come on Earth as it is on FourSquare. Forgive us our daily down-votes, as we forgive those who have down-voted against us. That was fun, but I’ll stop now.

Case in point:

A friend was visiting so we went to a hawker centre on Marina Bay for dinner last night. It was a beautiful spot, looking out over Marina Bay Sands (boat hotel), the Singapore Flyer (Ferris wheel), and the merlion (still not sure what it is). The group on the table next to us were taking photos. Fair enough, it was a touristy spot and very photogenic. But they weren’t capturing the bustle and colour of the hawker stalls, or the city lights reflecting off the water in Marina Bay, they weren’t even Instagramming their food. Selfies. A girl whipped out her telescopic selfie stick, extended it to a good metre in length and snapped flattering, high-angle shots for most of their meal. Not capturing candid moments of friends sharing a meal, or even the beautiful view in the background. Just themselves. It was deeply weird. It makes you wonder about the barrage of images their online friends and followers must be battered with. To quote Facebook: “I don’t want to see this”, “Hiding post…”.

Selfies are epidemic here. In the strangest places: in front of billboards, waiting for and riding on public transport, in the bathrooms of shopping centres, everywhere. Trying to think of a word to describe is it difficult, vain seems too callous, as does self-obsessed (maybe selfie-obsessed?). It’s almost an national youth identity crisis. The classic case of if a tree falls in the woods and no one sees it, photographs it, uploads it to Instagram, Facebook and Twitter, hashtagged #tree #nature #goingdownyellingtimber #fail, and used three different Emojis in the caption, did the tree really fall? The lesson being that the tree is the real winner, especially when you’re too busy looking at your phone to notice said tree looming in front of you. Don’t worry, the girl was fine, she didn’t even drop her phone.

I want to be a fashion blogger

I’m just going to come right out and say it: fashion bloggers earn an obscene amount of money. There’s been a few articles, such as this one, the one that tipped me over the edge , kicking around about how fashion bloggers (floggers?) are joining the “top 1%”.

I call bullshit. I also want in.

So here’s my “fashion” post.

As seen in the hotel rooms of Singapore…


I love the crispness of this look and the way it’s just so organic in its construction. There are some really interesting lines created by the ill-fit of the top and the irony of those sunglasses just completes the ensemble.

The model wears a shirt with a tiger on it, really old shorts that the washing machine bled all over and have just about worn through on the left bum cheek, and sunglasses from Dollar Corner in Brisbane.

You can make the cheques out to: “The Frugal Fashionista”, actually no, that word gives me mouth ulcers. Just Bridget is fine.

Seriously though. Bloggers who earn that kind of money should be social change advocates, environmental activists or the people who make cat gifs. Don’t give people who make their living wearing expensive clothes more money to buy expensive clothes! I know this is taking a naïve view about what should be making money on the internet (ahem…) but when there are independent journalism projects like the now-defunct Global Mail and worthy not-for-profit causes trying to be more than a line in a list of search results, it’s hard to subscribe to the idea that fashion bloggers are earning their dough. I’m sure it takes a lot of billable hours to change your iPhone camera filter and achieve that perfect “What? Your taking a photo? I had no idea!” face. But come on, people. Millions of dollars? That’s a lot of pairs of dollar-store sunnies.